So nice, say it twice.

The word “analog” as an adjective refers to the nature of film photography, printing.

As a noun, analog refers to things or people being similar; as in a community and values we share.

Take your time.

With the rise in digital culture and an increasingly faster moving social landscape, many of us want to slow down and reconnect to more tactile & human experiences.

Analog photography was left for dead. But over the last few years, it’s made a comeback. More people are picking up their old cameras again, and a whole new generation has fallen in love with the satisfying click of a mechanical shutter.


A roll of film is just an excuse to get outside and connect to the world around us.

Analog Analog is Dhani Oks