BET99
15 second spot, directed start to finish
Sports betting ads shout. This one had fifteen seconds to get in, say something and get out before anyone reached for the remote.
We shot it with Austin Matthews: black and white photography torn against Bet99 green, a jersey that does the talking, and one line that lands every time: Every Game Starts at BET99. I directed it, worked with Austin on set, and handled the post and motion graphics myself.
15 second spot, directed start to finish
Sports betting ads shout. This one had fifteen seconds to get in, say something and get out before anyone reached for the remote.
We shot it with Austin Matthews: black and white photography torn against Bet99 green, a jersey that does the talking, and one line that lands every time: Every Game Starts at BET99. I directed it, worked with Austin on set, and handled the post and motion graphics myself.
The neon end card closes every cut. It was built in a few versions so the spot could run wherever it needed to, from broadcast to oddball screens.
Client: Bet99. Direction, post and motion graphics by Joel Tellier.
Client: Bet99. Direction, post and motion graphics by Joel Tellier.