NOISEY
Show package and campaign for VICE's music channel on VICELAND
Noisey started in 2011 as VICE's way of documenting new music across the globe, and grew into one of the biggest music brands on the planet, with its own show on VICELAND and a radio show on Beats 1. The series goes around the world to explore the most interesting, and sometimes controversial, music scenes.
I designed the show package and campaign for the VICELAND series: opening, title system, episodic graphics and the promo that ran across the channel.
Show package and campaign for VICE's music channel on VICELAND
Noisey started in 2011 as VICE's way of documenting new music across the globe, and grew into one of the biggest music brands on the planet, with its own show on VICELAND and a radio show on Beats 1. The series goes around the world to explore the most interesting, and sometimes controversial, music scenes.
I designed the show package and campaign for the VICELAND series: opening, title system, episodic graphics and the promo that ran across the channel.
Each episode lands in a different city and scene, so the package was built as a flexible wrapper: one typographic voice, with colour and texture that could shift from Atlanta trap to Toronto hardcore.
Client: VICE. Design and creative direction by Joel Tellier.
With: Ben Ruby, Ralph Damman.
Client: VICE. Design and creative direction by Joel Tellier.
With: Ben Ruby, Ralph Damman.